Supra: American skateboarding sportswear brand

Description

Supra is an American skate shoe brand founded in 2006. Supra offers a variety of trendy tops, bottoms, shoes, and accessories for both men and women. F&F acquired Supra Footwear and relaunched the brand in South Korea in January 2021.

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Brand Features

1. Innovative Design: Supra is known for its bold and unique designs, often featuring eye-catching silhouettes and vibrant colors that stand out in the sneaker market.
2. Skate Culture Roots: Founded by professional skateboarders, Supra deeply embodies skate culture, integrating performance elements that cater to both skateboarding and lifestyle wear.
3. Quality Materials: The brand prioritizes high-quality materials and craftsmanship, ensuring durability and comfort, making their shoes not just stylish but also practical for everyday use.

Product Categories

1. Footwear:
   • High-Tops
   • Low-Tops
   • Slip-Ons
   • Skate Shoes
2. Apparel:
   • T-Shirts
   • Hoodies
   • Jackets
   • Caps
3. Accessories:
   • Socks
   • Bags
   • Skateboards

History

1. 2006: Supra Footwear was founded in Los Angeles by Angel Cabada, focusing on creating stylish and functional skate shoes that cater to both skaters and sneaker enthusiasts.
2. 2008: The brand gained traction in the skate and sneaker communities with the release of iconic models like the Skytop, which quickly became a cultural phenomenon.
3. 2010: Supra expanded its reach globally, opening flagship stores and collaborations with artists and celebrities, including the likes of Justin Bieber, enhancing its brand visibility.
4. 2012: The brand continued to innovate with new designs and materials, launching successful collections and maintaining its relevance in the fast-paced sneaker industry.
5. 2015-Present: Supra embraces sustainability initiatives while expanding its product line, reinforcing its commitment to quality, style, and the skate community.

Supra has carved out a unique niche in the sneaker market, blending skate culture with innovative design and quality, attracting a loyal customer base.

Last Update 09/25/2024