NBA Style: South Korean basketball sportswear brand

Description

NBA Style is a South Korean basketball sportswear brand founded in 2011, providing a variety of basketball shoes, basketball apparel, accessories and other products.

Brand Features

1. NBA-Inspired Fashion: NBA Style offers sportswear fused with street fashion, providing basketball fans and fashion enthusiasts with trendy apparel that celebrates the NBA lifestyle.
2. Youthful, Urban Aesthetic: Unlike typical sports merchandise, NBA Style emphasizes a modern, urban look, making it attractive not only to basketball fans but also to those who love edgy, casual fashion.
3. Exclusive Collaborations: NBA Style frequently collaborates with designers and influencers, creating unique, limited-edition collections that add a fashion-forward twist to traditional sportswear.

Product Categories

1. Men’s Apparel: T-shirts, Hoodies, Sweatshirts, Jackets, Shorts
2. Women’s Apparel: Cropped Hoodies, Leggings, T-shirts, Joggers
3. Kids’ Apparel: T-shirts, Hoodies, Shorts
4. Accessories: Caps, Bags, Socks, Beanies
5. Footwear: Sneakers, Slides

History

1. 2014: NBA Style was launched by the NBA to bring basketball culture into the world of fashion, blending streetwear with the NBA brand and launching in Asia.
2. 2015: The brand expanded its footprint with stores in China, Japan, and Southeast Asia, becoming a hit among young basketball enthusiasts and trendsetters alike.
3. 2017: NBA Style began to grow its online presence, making its collections accessible to international fans and tapping into the e-commerce market with unique collections.
4. 2019: The brand diversified its offerings by collaborating with designers and influencers, releasing limited-edition, fashion-forward collections, enhancing its appeal in the streetwear scene.
5. 2020-Present: NBA Style continues to evolve, opening more stores and expanding its digital retail platform, while staying relevant with new trends and keeping basketball culture alive through fashion.

NBA Style sets itself apart by merging basketball culture with urban fashion, creating a global appeal that resonates with basketball fans and fashion-conscious consumers.

Last Update 09/29/2024