On Running: Swiss professional running shoes brand

Description

On Running is a Swiss professional running shoe brand founded in 2010, providing running shoes, sportswear, etc. On Running has stores in nearly 10 countries around the world.

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Brand Features

1. Revolutionary CloudTec® Technology: On Running stands out for its CloudTec® sole technology, which offers a cushioned landing and explosive take-off, providing an innovative, cloud-like running experience that is loved by athletes worldwide.
2. Swiss Precision and Design: On Running is known for its sleek, minimalist design, combined with Swiss engineering. Unlike other brands, it delivers not only performance but also aesthetics that appeal to both athletes and casual wearers.
3. Sustainability Commitment: On Running places a strong emphasis on sustainability, using eco-friendly materials in some of its products, including recyclable shoes like the Cyclon. Customers appreciate its dedication to reducing environmental impact.

Product Categories

1. Footwear:
   • Running Shoes: Cloudflow, Cloudswift, Cloudstratus, Cloudflyer, Cloudace
   • Trail Running Shoes: Cloudultra, Cloudventure, Cloudrock
   • Everyday Shoes: Cloud, Cloudnova, Cloud 5
   • Hiking Boots: Cloudrock Waterproof, Cloudridge, The Roger (Hiking Sneakers)
2. Apparel:
   • Men’s Apparel: Running T-Shirts, Shorts, Jackets, Baselayers, Pants
   • Women’s Apparel: Running Tops, Tights, Shorts, Sports Bras, Baselayers
   • Outerwear: Weather Jackets, Insulated Vests, Hoodies, Waterproof Jackets
3. Accessories:
   • Bags: Duffle Bags, Backpacks, Gym Bags
   • Headwear: Caps, Visors, Beanies
   • Socks: Performance Running Socks, Crew Socks
4. Sustainable Line:
   • Cyclon: Fully recyclable running shoe
   • Cloudneo: Subscription-based recyclable footwear made from bio-based materials

History

1. 2010-2012: On Running was founded in 2010 in Zurich, Switzerland by former professional athlete Olivier Bernhard, along with David Allemann and Caspar Coppetti. They introduced CloudTec® technology, revolutionizing running with its soft landing and responsive take-off.
2. 2013-2015: On Running quickly gained recognition in Europe and expanded to the United States. During this period, the brand received various innovation awards and endorsements from professional athletes, increasing its global visibility.
3. 2016-2018: The company introduced new models like the Cloudventure for trail running, and continued expanding its product line for different types of runners. On Running also launched its Apparel collection to complement its footwear.
4. 2019-2020: On Running experienced significant growth, and by 2020, it became one of the most popular running brands worldwide. The company continued to innovate by launching the Cyclon, its first fully recyclable running shoe, further solidifying its focus on sustainability.
5. 2021-Present: In 2021, On Running went public with an IPO on the New York Stock Exchange. The brand continues to expand globally and collaborates with top athletes like Roger Federer, who helped design the Roger Pro tennis shoes, contributing to On’s presence in multiple sports categories.

On Running‘s combination of cutting-edge technology, stylish Swiss design, and commitment to sustainability has earned it a loyal following among professional athletes and everyday runners alike. Its continuous innovation ensures its place at the forefront of the running industry.

Last Update 09/18/2024